Michael Sherman
Ecommerce Manager
Search Engine Optimization (SEO)
Digital Marketing

Finished Projects
Years of Experience
12+
Stores Created
6+
Sku’s Managed
10000+
Work
Over the past 12 years, I’ve built, managed, and grown eCommerce businesses specializing in the automotive aftermarket. My work spans Shopify, WordPress, eBay, and Amazon, where I’ve handled everything from website development and product management to SEO, inventory control, pricing, fulfillment, and digital marketing. I enjoy creating fast, user-friendly online stores that not only look professional but also drive sales and improve the customer experience. My experience combines technical web development with hands-on eCommerce operations, giving me a well-rounded understanding of what it takes to grow an online business.

Services

SEO
Search engine optimization is at the core of every website I build. I implement proven on-page SEO strategies that help businesses increase visibility, attract qualified traffic, and improve search engine rankings. My experience includes keyword research, technical SEO, site architecture, metadata optimization, schema markup, internal linking, page speed improvements, mobile optimization, and SEO-friendly content structure. I also optimize eCommerce stores for product search visibility, ensuring category pages, product listings, and technical performance work together to maximize organic traffic. My goal is to create websites that not only look great but also generate long-term, sustainable growth through search.

Store Management
Effective store management is about more than keeping products online—it’s about creating a seamless shopping experience while maintaining efficient day-to-day operations. I have extensive experience managing Shopify, WordPress/WooCommerce, eBay, and Amazon stores, overseeing product catalogs, inventory, pricing, promotions, order processing, and customer support. I regularly optimize product listings, organize collections and categories, monitor sales performance, and implement workflows that improve efficiency and accuracy. By combining technical expertise with hands-on eCommerce operations, I help businesses keep their stores running smoothly while driving growth, increasing conversions, and delivering a better customer experience.

Design and Branding
Strong design and consistent branding are essential for building trust and creating memorable customer experiences. I design clean, modern websites and visual assets that reflect a brand’s identity while focusing on usability and conversions. My experience includes logo design, brand identity development, website layouts, product graphics, banners, promotional materials, and social media visuals. Every design is created with responsiveness, accessibility, and user experience in mind, ensuring a cohesive look across websites, marketplaces, and marketing channels. By combining creative design with practical business goals, I help brands establish a professional presence that stands out and encourages customer engagement.
Contact Me
I am available currently full time in person or remotely. I live in Boca Raton, Florida and avail to relocate.
